scientific credibility

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Using Scientific Publications Strategy to Ensure a Pharmaceutical Company's Credibility and a Product's Viability

Press Release | Best Practices, LLC | May 26, 2017

Scientific publications remain the principal way that biopharmaceutical organizations relay critical clinical trial data to key external stakeholders such as physicians and payers. Data from different phases of drug development are the earliest ways these stakeholders learn about new products and the information serves as the building blocks for how a new product will be positioned in the marketplace...

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