All Things Open Conference 2014

See the following -

Open Source Companies-Key Tasks: Marketing and Press Relations

Steven Vaughan-Nichols...is here to tell us that marketing is a big part of your job if you want a successful open source company. He has heard a lot of people saying that marketing isn’t necessary anymore. The reason it’s necessary is because writing great code is not enough – if no one else knows about it it doesn’t matter. You need to talk with people about the project to make it a success...

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