digital asset management (DAM)

Product information management (PIM) software enables sellers to consolidate product data into a centralized repository that acts as a single source of truth, minimizing errors and redundancies in product data. This, in turn, makes it easier to share high-quality, clear, and accurate product information across customer touchpoints, paving the way for rich, consistent, readily accessible content that's optimized for all the channels customers use, including websites, social platforms, marketplaces, apps, IoT devices, conversational interfaces, and even print catalogs and physical stores...For years, there have been proprietary products that address some of these needs, like Salsify for data management, Adobe Experience Manager, and SAP Commerce Cloud for experience management, but now there's an open source alternative called Pimcore. Read More »