Quick: turn on the TV (no, streaming doesn't count!). You won't have to wait too long before an ad for some prescription drug comes on. Watch long enough and pretty soon you'll suspect that you have a variety of conditions that you may have never realized before and need to do something about immediately. Fortunately for you, of course, the pharmaceutical industry has solutions for you. It's all there in those ads. Whether we really understand them or not is another question. Direct-to-consumer (DTC) ads for prescription drugs are booming. After a brief respite during the most recent recession, they're back up, with spending estimated at some $5.2b in 2015 (amazingly, the DTC ads are less than 20% of pharma's overall marketing budget, with the majority of that going to face-to-face "educational" efforts with physicians)...
Institute of Medicine
See the following -
Diagnosing the Problem with Direct-to-Consumer Pharmaceutical Ads
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Flagship Project on Precision Medicine for Underserved Women Will Advance Learning Health System
Marc Wine, a supporter of the LHS - Precision Medicine PCOS Project and participant in Learning Health Community initiatives, who attended the summit hosted by the president said, "One goal is to seek collaboration with underserved communities in genomics, open data and integrative medicine. This will result in engaging individual patients in ways that will move them from dependency on fragmented healthcare to the point where patients can use their own evidence-based genetic information to make the very best health decisions." The Precision Medicine PCOS Project is aimed at developing a protocol for women with PCOS while employing an integrative medicine approach to treatment based on the participant's molecular makeup, clinical data and available scientific knowledge.
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Hazards Tied to Medical Records Rush
Subsidies given for computerizing, but no reporting required when errors cause harm
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Health Care Data as a Public Utility: How Do We Get There?
Despite the technological integration seen in banking and other industries, health care data has remained scattered and inaccessible. EHRs remain fragmented among 861 distinct ambulatory vendors and 277 inpatient vendors as of 2013.Similarly, insurance claims are stored in the databases of insurers, and information about public health is often kept in databases belonging to various governmental agencies. These silos wouldn’t necessarily be a problem, except for the lack of interoperability that has long plagued the health care industry. For this reason, many are reconsidering if health care data is a public good, provided to all members of the public without profit...
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My Phone Says I've Looked Better
Current AI can sift through millions of photos to pick you out of a crowd, with varying degrees of success. Camera angles, make-up, hats, quality of image all factor into how successful such software is. Given the recent rapid rates of improvement, though, these are bumps in the road, not insurmountable barriers. Other software can process your facial expressions, allowing them to make some good guesses about your emotions. If you are a marketer, or a law enforcement officer, this information might be gold, but if your privacy is important, it might be a scary invasion. Someone is always watching. What I want to know is when this AI can tell if I look sick.
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On Gulf War's 25th Anniversary, Researchers & Veterans Say VA Failing to Treat Gulf War Syndrome
Gulf War veterans and researchers of Gulf War Illness – termed the "signature" injury of the 1991 Gulf War in a recent government-sponsored report – will provide sharp criticism of the U.S. Department of Veterans Affairs (VA) during a Congressional hearing Congress on Tuesday, just hours before the precise 25th anniversary of the 1991 Gulf War's decisive liberation of Kuwait from Iraqi occupation...
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Stories from Patients and their Caregivers Uncover Opportunities to Improve Healthcare Value
As a presidential election looms and the American economy struggles to recover, the spiraling costs of healthcare have become a contentious political focal point without an obvious solution. Yet for patients and their caregivers, opportunities to get more bang for our buck present themselves every day. Read More »
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VA Secretary McDonald Outlines Steps For VA Transformation at Institute of Medicine Annual Meeting
As the Nation’s foremost advisory body in medicine and healthcare, you know that the Department of Veterans Affairs is in the midst of overcoming problems involving access to healthcare. We own them, and we’re fixing them. But I know you also know that VA has a legacy of excellence, innovation, cutting-edge research, and achievements in healthcare delivery that is as broad and historically significant as it is profound—and often unrecognized. There’s something else. Right now, VA has before it perhaps its greatest opportunity to enhance care for Veterans in its history. Read More »
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